Net#work BBDO always celebrate spring day as its the start of a new season & a time for renewal , revival, re-invention and they also wish to achieve some form of giving back / helping others. So the whole agency gets a day out of the office to do something great as an Agency.
This year, Mike & Keith decided they wanted to do something in order to educate and uplift children and once we investigated a couple of options we came across an article written by George Bizo's that says that "only 8% of schools in South Africa have functioning libraries"...very sad!
So this year, Net#work BBDO launched the M.A.L project.
Make A Library!
We will be building a library at the MC Weiler Primary School in Alexandra. We have one year to complete this and will open the doors on the 1st September 2011.
We gathered all the Net#work staff for a presentation and some inspiration on the whole project and then they were taken to Bushwillow Tented Camp out in Muldersdrift to go and picnic whilst brainstorming ideas on how to raise funds, create a functional space, and general thoughts on the library. We then all gathered at sunset for the extremely entertaining presentations which where absolutely fantastic and then we celebrated.
If you wish to find out more about this project and how you can help, please contact:
lauren@mi-amor.co.za
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